{"id":14123,"date":"2019-12-24T12:19:06","date_gmt":"2019-12-24T06:49:06","guid":{"rendered":"https:\/\/www.adpushup.com\/blog\/?p=14123"},"modified":"2025-04-02T18:44:51","modified_gmt":"2025-04-02T13:14:51","slug":"top-paywall-services-for-publishers","status":"publish","type":"post","link":"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/","title":{"rendered":"Top 16 Paywall Services for Publishers","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p>Paywall <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.adpushup.com\/blog\/what-is-a-paywall\/\" target=\"_blank\">is a method of restricting users<\/a> from accessing the content for free. Paid subscription is not a new concept. Most popular publishers like <em>The New York Times<\/em>, <em>Wired<\/em>, and <em>Digiday<\/em> have paywalls on their websites. Specialized research media publishers like eMarketer and Statista also use paywalls to restrict access to their content.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents:<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#Types_of_Paywall\" >Types of Paywall<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#Is_Paywall_the_Right_Choice_for_You\" >Is Paywall the Right Choice for You?<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#Top_Paywall_Services_for_Publishers\" >Top Paywall Services for Publishers<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#1_LaterPay\" >1. LaterPay<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#2_Leaky_Paywall\" >2. Leaky Paywall<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#3_MediaPass\" >3. MediaPass<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#4_MemberGate\" >4. MemberGate<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#5_MPP_Global_Solutions\" >5. MPP Global Solutions<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#6_Multipub\" >6. Multipub<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#7_CeleraOne\" >7. CeleraOne<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#8_Pelcro\" >8. Pelcro<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#9_Piano_Media\" >9. Piano Media<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#10_Pigeon_Paywall\" >10. Pigeon Paywall<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#11_PayRead\" >11. PayRead<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#12_Recurly\" >12. Recurly<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#13_Subscription_Genius\" >13. Subscription Genius<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#14_Varnish_Software\" >14. Varnish Software<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#15_Zlick\" >15. Zlick<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.adpushup.com\/blog\/top-paywall-services-for-publishers\/#16_Zuora\" >16. Zuora<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"h-types-of-paywall\"><span class=\"ez-toc-section\" id=\"Types_of_Paywall\"><\/span>Types of Paywall<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul><li><strong>Hard paywall:<\/strong> The content on the website is available only to subscribed users.<\/li><li><strong>Metered paywall:<\/strong> The paywall monitors the number of content assets accessed by users and asks them to subscribe after they consume a certain threshold of free content.<\/li><li><strong>Dynamic paywall:<\/strong> Publishers track users who frequently consume content on their website and request those with higher engagement to subscribe to gain further access.<\/li><\/ul>\n\n\n\n<p>There\u2019s also <strong>free wall<\/strong>\u2014unpaid subscription which is often used by publishers and marketers to collect contact details of their prospects, like email addresses. They do this in order to keep them engaged with content and nurture them till they become paid users or customers.<\/p>\n\n\n\n<h2 id=\"h-is-paywall-the-right-choice-for-you\"><span class=\"ez-toc-section\" id=\"Is_Paywall_the_Right_Choice_for_You\"><\/span>Is Paywall the Right Choice for You?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In 2010, <em>The Times<\/em> added a hard paywall to its site and saw a <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/iotechnologies.com\/blog\/monetization-paywalls\" target=\"_blank\">90% decrease in visitors<\/a>. While on the other hand, <a href=\"https:\/\/www.nytimes.com\/2019\/08\/07\/business\/media\/new-york-times-earnings.html\" target=\"_blank\" rel=\"noreferrer noopener\"><em>The New York Times<\/em> increased its revenue by 40%<\/a> in 2017 by implementing subscription plans. Clearly, paywall is not for everyone. If you want to get started, make sure you understand the pros and cons.<\/p>\n\n\n\n<p><strong>Pros:<\/strong><\/p>\n\n\n\n<ul><li><strong>Content monetization alternative: <\/strong>Paywall makes content monetization easy by simply asking users to pay for the content. For publishers, it ensures a dependable source of revenue and serves as a motivation to create high-quality content for users.<\/li><li><strong>Industry-wide influence:<\/strong> With the help of quality content, publishers can create a strong reader base and helps them grow in a particular niche. Consequently, with a better user base and industry influence, publishers can create an industry-wide status.<\/li><li><strong>Adblocker monetization:<\/strong> It takes time and effort to create good content and most publishers monetize by putting ads on their websites. However, <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.adpushup.com\/blog\/what-publishers-can-learn-from-ad-blockers\/\" target=\"_blank\">ad blocked audience significantly reduces profit<\/a>. In such a case, publishers can use a paywall to monetize content without having to show ads, and while maintaining good user experience.<\/li><\/ul>\n\n\n\n<p><strong>Cons:&nbsp;<\/strong><\/p>\n\n\n\n<ul><li><strong>Difficult to maintain consistency:<\/strong> Since users are being asked to pay for content, they expect content that is worth spending on. Given that, it can get tricky for publishers to keep up with the frequency of supplying high-quality content.<\/li><li><strong>Unhealthy for SEO:<\/strong> When users are unable to engage with a website (due to paywall), it leads to an increase in the bounce rate. This further decreases SERP positions site-wide, eventually leading to <a href=\"https:\/\/www.adpushup.com\/blog\/what-causes-sudden-traffic-decline-and-how-to-fix-it\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">declining organic traffic<\/a>.<\/li><li><strong>Competitor disadvantage:<\/strong> Users without subscriptions often end up being disappointed in the website due to the inaccessibility of content. This makes them look for alternative sources in the same industry, causing something called <a href=\"https:\/\/digiday.com\/media\/rundown-paywall-paradox\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">paywall paradox<\/a>\u2014a phenomenon that gets your non-paywall competitors more traffic via your website.<\/li><\/ul>\n\n\n\n<h2 id=\"h-top-paywall-services-for-publishers\"><span class=\"ez-toc-section\" id=\"Top_Paywall_Services_for_Publishers\"><\/span>Top Paywall Services for Publishers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h2 id=\"h-1-laterpay\"><span class=\"ez-toc-section\" id=\"1_LaterPay\"><\/span>1. LaterPay<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.laterpay.net\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">LaterPay<\/a> offers paywall services to publishers, bloggers, influencers, and video content creators. The company claims to increase revenue by offering a \u2018Pay Later\u2019 feature, which they call dynamic paywall. Basically, it lets users access free content until their payable amount reaches $5 or above. Using this, LaterPay claims to increase revenue by 2.5x.<\/p>\n\n\n\n<ul><li><strong>Integration options:<\/strong> WordPress plugin, API integration, and JavaScript integration<\/li><li><strong>Pricing:<\/strong> Standard 15% of revenue<\/li><li><strong>Publishers using LaterPay:<\/strong> <em>The PULP<\/em>, <em>Salon<\/em>, <em>VRM<\/em>, <em>buchreport<\/em><\/li><\/ul>\n\n\n\n<h2 id=\"h-2-leaky-paywall\"><span class=\"ez-toc-section\" id=\"2_Leaky_Paywall\"><\/span>2. Leaky Paywall<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/zeen101.com\/for-developers\/leakypaywall\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Leaky Paywall<\/a> by Zeen101 offers a flexible solution to digital publishers, allowing them to configure metered, hybrid, and hard paywalls along with membership platform. Leaky Paywall lets publishers customize their campaigns to match users with content. Moreover, the add-on features include multi-site access, campaign management, and reporting tools.<\/p>\n\n\n\n<ul><li><strong>Integration options:<\/strong> WordPress plugin&nbsp;<\/li><li><strong>Pricing:<\/strong> PubCare ($120\/mo), PubCare Manager ($295\/mo), iOS and Android Apps ($199\/mo)<\/li><li><strong>Publishers using Leaky Paywall:<\/strong> <em>iPolitics<\/em>, <em>Modern Drummer<\/em>, <em>Harvard University<\/em>, <em>Austin Monitor<\/em><\/li><\/ul>\n\n\n\n<h2 id=\"h-3-mediapass\"><span class=\"ez-toc-section\" id=\"3_MediaPass\"><\/span>3. MediaPass<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.mediapass.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">MediaPass<\/a> uses A\/B testing to improve its paywall services on publisher websites. With a simple one-line code implementation, publishers can add metered and freemium paywalls. Its user payment feature lets users choose from one-time, monthly, or annual subscription. MediaPass offers a responsive design, i.e., its CTAs resize automatically to fit different user screens without any additional optimization.<\/p>\n\n\n\n<ul><li><strong>Integration options:<\/strong> WordPress plugin<\/li><li><strong>Pricing: <\/strong>Revenue sharing model<\/li><li><strong>Publishers using MediaPass:<\/strong> <em>CBS<\/em>, <em>Ogden Newspapers<\/em>, <em>GateHouse Media<\/em><\/li><\/ul>\n\n\n\n<h2 id=\"h-4-membergate\"><span class=\"ez-toc-section\" id=\"4_MemberGate\"><\/span>4. MemberGate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.membergate.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">MemeberGate<\/a> is a membership site solution that has been empowering websites with subscription solutions for over 18 years. The company takes complete responsibility of paywall testing and optimization to make sure everything works well. Their additional services include subscription management, suspicious activity tracking, and transaction management.<\/p>\n\n\n\n<ul><li><strong>Integration options:<\/strong> Pay-for-software to access all the plugins<\/li><li><strong>Pricing:<\/strong> Starter ($97\/mo), New Marketer ($197\/mo), Growing Business ($247\/mo), and customized pricing for enterprises<\/li><li><strong>Publishers using MemberGate:<\/strong> <em>SportsRehabExpert<\/em>, <em>DanceStudioOwner<\/em>, <em>Club Rhino<\/em><\/li><\/ul>\n\n\n\n<h2 id=\"h-5-mpp-global-solutions\"><span class=\"ez-toc-section\" id=\"5_MPP_Global_Solutions\"><\/span>5. MPP Global Solutions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.mppglobal.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">MPP Global Solutions<\/a> offers eSuite enabling publishers to monetize their users through hard, soft, and metered paywalls To streamline the operations, the company offers CRM services in a cloud-based platform. Along with paywall services, the company also helps publishers with conversion, retention, and reporting data to help make informed decisions.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> JavaScript integration<\/li><li><strong>Pricing:<\/strong> Customized pricing, as per the publisher\u2019s needs<\/li><li><strong>Publishers suing MPP Global Solutions:<\/strong> <em>Daily Mail<\/em>, <em>The Irish Times<\/em>, <em>Racing Post<\/em><\/li><\/ul>\n\n\n\n<h2 id=\"h-6-multipub\"><span class=\"ez-toc-section\" id=\"6_Multipub\"><\/span>6. Multipub<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a aria-label=\" (opens in a new tab)\" href=\"https:\/\/multipub.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Multipub<\/a> is a subscription management system for publishers. The company offers automated solutions for subscription-related tasks like <a href=\"https:\/\/synder.com\/industry\/ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\">accounting<\/a>, marketing operations, and updating CRM, which also helps in segmenting and managing audiences. Their subscription panel also makes it easy for users to enable\/disable subscription renewal.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> API integration<\/li><li><strong>Pricing:<\/strong> Customized pricing, as per the size\/niche of the publisher<\/li><li><strong>Publishers using Multipub:<\/strong> ACBJ, University of Hawaii Press, Fastline Publications<\/li><\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 id=\"h-7-celeraone\"><span class=\"ez-toc-section\" id=\"7_CeleraOne\"><\/span>7. CeleraOne<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/celeraone.com\/en\/\" target=\"_blank\">CeleraOne<\/a> offers a real-time paywall solution for metering, hybrid, freemium, hard, and registration walls. To drive reader engagement, subscriptions, and retention, the software provides a data-driven audience development and a premium Single Sign-On by using 1st party data tracking and segmentation.<\/p>\n\n\n\n<p>You can read more <a href=\"https:\/\/celeraone.com\/en\/platform\/\" target=\"_blank\" rel=\"noreferrer noopener\">about their features here<\/a>.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> API Integration, JavaScript Integration and SDK Integration<\/li><li><strong>Pricing:<\/strong> Customized pricing, as per the business needs<\/li><li><strong>Publishers using CeleraOne:<\/strong> BILD, Zeit Online, NZZ<\/li><\/ul>\n\n\n\n<h2 id=\"h-8-pelcro\"><span class=\"ez-toc-section\" id=\"8_Pelcro\"><\/span>8. Pelcro<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.pelcro.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Pelcro<\/a> is a content subscription platform for publishers offering dynamic paywall solutions that adapt as per the behavior, location, and device of users. The analytics offered by Pelcro helps publishers better understand the journey of users. The solution deploys AI to show metered or premium paywalls to users who frequently visit the site.&nbsp;<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> WordPress plugin<\/li><li><strong>Pricing:<\/strong> 7-day free trial. Starter ($99), Advanced ($450), Professional ($800), and Custom solutions<\/li><li><strong>Publishers using Pelcro:<\/strong> Newsweek, The Hockey News, Arkansas Times<\/li><\/ul>\n\n\n\n<h2 id=\"h-9-piano-media\"><span class=\"ez-toc-section\" id=\"9_Piano_Media\"><\/span>9. Piano Media<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/piano.io\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Piano<\/a> helps publishers build customized digital experiences and commercial relationships with users. The company offers metered paywall solutions to over 1200 digital businesses around the globe. It lets publishers create subscription plans and assist them to improve conversion by personalizing their goals.&nbsp;<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> JavaScript integration<\/li><li><strong>Pricing: <\/strong>Customized pricing, as per the business needs<\/li><li><strong>Publishers using Piano Media:<\/strong> Business Insider, Tech Crunch, AdAge<\/li><\/ul>\n\n\n\n<h2 id=\"h-10-pigeon-paywall\"><span class=\"ez-toc-section\" id=\"10_Pigeon_Paywall\"><\/span>10. Pigeon Paywall<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/pigeonpaywall.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Pigeon Paywall<\/a> by SabraMedia is a secure paywall solution for publishers that provides hard and metered paywall solutions. For publishers, it lets them design their own campaigns and assist in building a better conversion strategy. The company also offers training to the publishers and their teams to better optimize paywalls for more profit.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> Software plugin to be added to CMS (including WordPress, Joomla, and Drupal)<\/li><li><strong>Pricing:<\/strong> 10% of revenue + $99 monthly fees for customer support<\/li><li><strong>Publishers using Pigeon Paywall:<\/strong> Not available<\/li><\/ul>\n\n\n\n<h2 id=\"h-11-payread\"><span class=\"ez-toc-section\" id=\"11_PayRead\"><\/span>11. PayRead<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/payread.net\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">PayRead<\/a> by Fortumo is a subscription solution for websites and mobile applications. The company charges users through their SIM cards. Fortumo believes card payments cause friction as users to go through various steps in order to make a payment. Whereas, SIM card payments are quick, user-friendly, simple, and safe. PayRead integrated with over 350 mobile operators around the globe to offer seamless services.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> Web widget and SDK integration<\/li><li><strong>Pricing:<\/strong> Revenue sharing model<\/li><li><strong>Publishers using PayRead:<\/strong> Aftonbladet, OLX Group, Spotify<\/li><\/ul>\n\n\n\n<h2 id=\"h-12-recurly\"><span class=\"ez-toc-section\" id=\"12_Recurly\"><\/span>12. Recurly<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/recurly.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Recurly<\/a> designs and deploys software for subscription management that allows them to create subscription plans, collect payments, and manage user-base. The flexible setup enables publishers to design multiple subscription plans and customized discount plans for users. Along with subscription management, Recurly also helps publishers with retention strategies.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> API integration<\/li><li><strong>Pricing:<\/strong> Per-transaction basis, % of revenue, and a base monthly fee<\/li><li><strong>Publishers using Recurly:<\/strong> AccuWeather, twitch, BarkBox<\/li><\/ul>\n\n\n\n<h2 id=\"h-13-subscription-genius\"><span class=\"ez-toc-section\" id=\"13_Subscription_Genius\"><\/span>13. Subscription Genius<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.subscriptiongenius.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Subscription Genius<\/a> offers subscription and email list management services to digital publishers. The platform lets publishers divide the website for premium users and non-premium users basis which publishers can work on premium content and show it to only premium users.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> Plugin added to CMS<\/li><li><strong>Pricing:<\/strong> Not available on the website<\/li><li><strong>Publishers using Subscription Genius:<\/strong> Omaha, Vice, Lucky Peach<\/li><\/ul>\n\n\n\n<h2 id=\"h-14-varnish-software\"><span class=\"ez-toc-section\" id=\"14_Varnish_Software\"><\/span>14. Varnish Software<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.varnish-software.com\/solutions\/varnish-enterprise\/varnish-paywall-2\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Varnish Software<\/a> is a content delivery solution that also offers Paywall solutions. The company offers hard, metered, and customized paywalls to publishers and media houses. Varnish Paywall is known to focus on UX and enabling fast content delivery. It ensures that control always remains in the publishers\u2019 hands.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> Plugin added to CMS<\/li><li><strong>Pricing:<\/strong> Not available on the website<\/li><li><strong>Publishers using Varnish Paywall:<\/strong> BBC, The Hindu, LiveJournal<\/li><\/ul>\n\n\n\n<h2 id=\"h-15-zlick\"><span class=\"ez-toc-section\" id=\"15_Zlick\"><\/span>15. Zlick<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.zlick.it\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Zlick<\/a> offers a subscription management solution with an in-built feature that lets users read a quick description of the post and then asks them to subscribe. Additional features include user tracking with Zlick in-house algorithm to set better campaigns. Moreover, the company claims to offer zero effort payment solutions to online publishers and media houses.<\/p>\n\n\n\n<ul><li><strong>Integration option: <\/strong>Not available<\/li><li><strong>Pricing:<\/strong> Customized pricing<\/li><li><strong>Publishers using Zlick:<\/strong> Bonnier, Postimees, DNA<\/li><\/ul>\n\n\n\n<h2 id=\"h-16-zuora\"><span class=\"ez-toc-section\" id=\"16_Zuora\"><\/span>16. Zuora<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.zuora.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Zuora<\/a> creates customized software for companies to get them started with their subscription business. It also helps them launch and manage the subscription campaign and the entire user lifecycle is managed by the company. With Zuora, publishers get global payments which can be rated by users to improve overall performance.<\/p>\n\n\n\n<ul><li><strong>Integration option:<\/strong> Not available<\/li><li><strong>Pricing:<\/strong> Customized pricing<\/li><li><strong>Publishers using Zuora:<\/strong> Financial Times, The Telegraph, The Seattle Times<\/li><\/ul>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Paywall is a method of restricting users from accessing the content for free. Paid subscription is not a new concept. Most popular publishers like The New York Times, Wired, and Digiday have paywalls on their websites. Specialized research media publishers like eMarketer and Statista also use paywalls to restrict access to their content. Types of<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":18,"featured_media":14896,"comment_status":"open","ping_status":"close","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"inline_featured_image":false,"apple_news_api_created_at":"","apple_news_api_id":"","apple_news_api_modified_at":"","apple_news_api_revision":"","apple_news_api_share_url":"","apple_news_coverimage":0,"apple_news_coverimage_caption":"","apple_news_is_hidden":false,"apple_news_is_paid":false,"apple_news_is_preview":false,"apple_news_is_sponsored":false,"apple_news_maturity_rating":"","apple_news_metadata":"\"\"","apple_news_pullquote":"","apple_news_pullquote_position":"","apple_news_slug":"","apple_news_sections":"\"\""},"categories":[6447],"tags":[6464],"apple_news_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v18.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 16 Paywall Services for Publishers - Adpushup<\/title>\n<meta name=\"description\" content=\"Paywall lets publishers monetize their content by restricting their content for subscribed users. 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