{"id":272,"date":"2020-02-10T23:24:14","date_gmt":"2020-02-10T23:24:14","guid":{"rendered":"https:\/\/www.adpushup.com\/?page_id=272"},"modified":"2025-01-30T16:30:38","modified_gmt":"2025-01-30T11:00:38","slug":"company","status":"publish","type":"page","link":"https:\/\/www.adpushup.com\/company\/","title":{"rendered":"Company"},"content":{"rendered":"
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Our Mission<\/h1>\n

To help keep the world\u2019s information free and accessible, with the right team, the right product, and the right partners.<\/p>\n

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Our Story<\/h2>\n
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AdPushup was born in 2014 with a simple idea:<\/strong> While A\/B testing was becoming popular, no one was using it to optimize publisher-side ad layouts. Our founders built and launched a prototype to get proof-of-concept, which resulted in double-digit revenue growth for our first website.

Since then, we\u2019ve garnered top media mentions, raised multiple rounds of funding, and expanded our range of products and solutions to become a one-stop revenue optimization platform for web publishers.

AdPushup is a\u00a0Google Certified Publishing Partner (GCPP)<\/strong>, backed by Microsoft Ventures<\/strong>, member of the IAB and TAG<\/strong>, and winner of the\u00a0NASSCOM Emerge 50 award<\/strong>. Today, we serve and optimize over 4 billion monthly ad impressions for the 300+ publishing partners in our network.<\/p>\n
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A Vibrant & Thriving Culture<\/h1>\n

That values competence, transparency, and autonomy.<\/p>\n

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Press Mentions<\/h2>
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Digiday:<\/em> The incredible revival of auto-refreshing ads<\/h6>\n

Historically, media observers called out the use of auto-refreshing ads as a bad practice, something geared to the short term and rather mercenary. But this view is changing.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>

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YourStory:<\/em> How this adtech startup notched up $10M revenue run-rate<\/h6>\n

While Google\/FB take a lion’s share of digital advertising, publishers suffer because display advertising is broken with inefficient client-side auctions in and rampant banner blindness.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>

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ExchangeWire:<\/em> AdPushup joins IAB, world\u2019s largest ad trade association<\/h6>\n

The move comes on the heels of significant business growth in the US, Europe, and India, with over 100 new publishers added to the network and 1200% YoY revenue growth.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>

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BusinessInsider:<\/em> Microsoft Accelerator backed AdPushup raises Series A funding<\/h6>\n

US based ad tech startup, AdPushup, has secured an undisclosed amount of financing as part of its Series A round, led by Geniee, Inc., whose major shareholder is Softbank Group.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>

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TechCrunch:<\/em> AdPushup raises $632,000 for its banner ad A\/B testing platform<\/h6>\n

AdPushup\u2019s A\/B testing platform allows web publishers and bloggers to create and test different ad placements, sizes, and types to see which ones make the most revenue.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>

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MarketingLand:<\/em> AdPushup launches\u00a0A\/B testing solution for AdSense publishers<\/h6>\n

The tool optimizes\u00a0publishers\u2019 ad layouts across devices to increase viewability and CTR without hurting UX, and syncs to ad networks like AdSense for testing ad placements.<\/p>\n Read more <\/i><\/a>\n <\/div>\n<\/div>\n<\/div>\n\t<\/div>\n<\/section>\n\n\n

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Let\u2019s Get Started<\/h2>

Over the years, we have helped more than 300 web publishers sustainably increase their ad CTRs, CPMs, and overall revenues without compromising on user experience. If you want to learn how our technology can do the same for you, go ahead and request a free demo.<\/p><\/header>\n\t\t

\n Request demo <\/a>
\n or Contact Us<\/a><\/small>\n<\/p>\n\t<\/div>\n<\/section><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":15,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_eb_attr":"","_uag_custom_page_level_css":"","_uf_show_specific_survey":0,"_uf_disable_surveys":false,"two_page_speed":[],"footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-272","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"thesaasx-thumbnail":false,"thesaasx-featured-image":false,"thesaasx-og-image":false,"tenweb_optimizer_mobile":false,"tenweb_optimizer_tablet":false},"uagb_author_info":{"display_name":"Shubham Grover","author_link":"https:\/\/www.adpushup.com\/author\/shubham\/"},"uagb_comment_info":0,"uagb_excerpt":null,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/pages\/272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/comments?post=272"}],"version-history":[{"count":3,"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/pages\/272\/revisions"}],"predecessor-version":[{"id":21779,"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/pages\/272\/revisions\/21779"}],"wp:attachment":[{"href":"https:\/\/www.adpushup.com\/wp-json\/wp\/v2\/media?parent=272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}